Overview. This project is a concept. Promotional leaflet for the restaurant “Arka”.Delicate yet elegant concept of a premium restaurant depicted in a graceful leaflet.

Process. The initial idea of the “ARKA” logo was inspired by the form of the arches which gradually transforms into graceful typography and eventually exquisite leaflet illustration. It depicts six functional venue spaces which serves as entertainment, leisure and learning medium for the local community.

Reason. In the past several decades Laurieston district in Glasgow city had a community of people living in tenement housing. However, the whole area had to be rebuilt due to the building quality. The aim of the “Arka” project was to increase the sense of community within newly built Laurieston area.